Hair by Sam McKnight Cool Girl Volume Foam

• Formulated with Voluminis™ a hair volumising active that delivers exceptional soft volume for hair that feels and looks fuller
• Heat protectant with conditioning Provitamin B5, nourishing Hibiscus and Fire Tulip Flower Extracts and water-soluble high grade active polymers
• Light and airy, it will leave your hair feeling soft with body and natural shine – never sticky or stiff
• Works perfectly for every hair type including fine hair, curls and waves, leaving hair soft and easy to manage
• Infused with Sam’s signature botanical fine fragrance
• Fully recyclable packaging made from at least 30% post-consumer recycled plastic

Why it's in Sam's Kit:

“It’s important to me that hair feels good to touch, it has to feel touchably soft not sticky or stiff. Weightless hair is the perfect foundation to styling full volume do’s that should last. As a non-aerosol foam it is foolproof to apply through your hair evenly, so you don’t end up with too much in some places.”

How to use:

• Apply Cool Girl Volume Foam to damp hair and blow dry as usual.
• To create volume and lift, blow dry the roots upwards or tip head upside down until 80% dry, then flip back and smooth the mid-lengths and ends by blow drying with a hairbrush.

Ingredients:

Voluminis™: A dual action volumising and thickening active with wheat proteins that penetrate into your hair cortex for long-lasting frizz-free fuller hair.*

Provitamin B5: Attracts and retains moisture in your hair, coating strands for a glossy, weightless, and frizz-free finish.

Hibiscus flower extract: A rich source of vitamin C and iron to promote hair growth, strengthen strands, and enhance your hair colour to a naturally vibrant gloss.

Fire Tulip flower extract: Contains moisturising antioxidants that leave your hair naturally full.

*Voluminis™ is a novel copolymer of two molecules: a cationic monomer that coats the hair to form a film that creates cationic charge pushing hair away from each other and creating volume, whilst the wheat protein penetrates into the cortex to push fibres away from each over internally which thickens the hair.

Vegan, Sulfate-free, Soya-free, Paraben-free, Phthalate-free, Nut-free, Sodium Chloride-free, Propylene Glycol-free

Aqua (Water), Propylene Glycol, PEG-12 Dimethicone, Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer, Phenoxyethanol, PEG-40 Hydrogenated Castor Oil, Polysorbate 20, Silicone Quaternium-22, Panthenol, Parfum (Fragrance), PEG-12 Allyl Ether, Cetrimonium Chloride, Coco-Glucoside, Dipropylene Glycol, Polyglyceryl-3 Caprate, Capryl/Capramidopropyl Betaine, Glycerin, Ethylhexylglycerin, Sodium Citrate, Cocamidopropyl Betaine, Potassium Sorbate, Disodium EDTA, Sodium Chloride, Trisodium Ethylenediamine Disuccinate, Citric Acid, Palmitamidopropyltrimonium Chloride, Hibiscus Sabdariffa Flower Extract, Spathodea Campanulata Flower Extract, Sorbic Acid, Limonene.